Google & Meta Ads Agency in Lagos

There are two costs: your ad spend, which you pay to Google or Meta, and our management fee. Ad costs depend on your industry and competition, since you pay per click or per thousand views. We'll recommend a starting budget based on your goals and what similar campaigns need to produce results.

Yes. Businesses in Nigeria can run Google, Meta, TikTok and LinkedIn ads, usually paying with a dollar-enabled card. We can manage campaigns in your own ad accounts so you keep ownership of the data.

Google Ads works best when people already search for what you sell. Facebook and Instagram ads work best for creating demand and reaching people by interests and behaviour. Most businesses benefit from both, in different proportions.

Ads start bringing in traffic as soon as they're approved. It usually takes two to four weeks of testing and optimisation for results to settle and costs per lead or sale to improve.

Yes. The Advertising Regulatory Council of Nigeria requires adverts to be approved before they're exposed to the public, including digital ads. We factor this into campaign timelines.

Performance marketing is advertising measured by specific actions, such as leads, sales, sign-ups or app installs, rather than just views. Campaigns are tracked and adjusted continuously so that budget goes to the ads and audiences producing results at the lowest cost.